Entries by jayden

Valentine’s Day Treat: The Content Marketing Funnel of Love

The value of content marketing, compared to most traditional marketing, is its focus on generating results beyond the one-time transaction by creating lasting relationships. That’s why it’s important to look past the funnel and at the function that your content serves for customers who are all on different journeys.   You need to create content […]

Rebound After a Horrible Sales Call [Video]

  How fast can you bounce back when you can’t find the right words to say during a sales call?   A bad sales call can turn into a nightmare and ruin a potential sale. You must know how to take proper precautions to be able to recover. Let’s admit it. Everyone will experience having […]

How to Make it easy for Customers to Buy Cloud?

What is cloud computing? Cloud computing is often referred to as “the cloud” which means storing and accessing of data over the internet instead of a computer’s hard drive. It is an internet-based computing that provides shared resources and data to computers with the use of a network of remote servers to store, process and […]

Telemarketing Rules in Singapore that you Should Know

Telemarketers are rampant not only in the US but also in Singapore and all over the world.  Many Singaporeans don’t like getting telephone calls from telemarketers advertising different products and services. That is why some Singaporeans decided to register on Do Not Call (DNC) Registry which was officially launched in December 2013 to protect their […]

GUIDE Coaching: Bringing the best out of a B2B Telemarketer

Telemarketers possess both the pride and pressure of the company they’re representing, that is why they need to be continually developed and coached. This is most notable in outsourced telemarketing and lead generation services companies wherein their agent workforce is the product itself. These firms usually have a dedicate team leader, quality assurance analyst, and […]

Outbound Marketing: Reaching out to your Target Market

Even with the advent of inbound marketing which aims to ‘attract’ audiences instead of chasing them, there’s still a significant need for outbound activities. After all, deliberately reaching out to prospects isn’t just about hard selling; sometimes, outbound efforts help maintain the fluidity of other marketing campaigns. Well, we can’t just wait for leads to […]