How to Generate Quality Technology Leads from Singapore
July 25th, 2011 Posted in Lead Generation, Telemarketing |
Singapore – derived from the Malay term Singapura which literally means the Lion City, is known for their wealthy and highly developed economy. A lot of industries contribute to the growth of their economy. In the Singapore economy section of guidemesingapore.com, they have a report on the city-state’s key industries. A snippet of their news article states:
“The manufacturing sector contributes anywhere between 20-30% to Singapore’s GDP annually. The major industries include electronics (semi-conductors, precision-engineering, etc.), pharmaceutical, chemicals, construction, and ship-building. Beginning in the last quarter of 2007 and until the second quarter of 2008, the manufacturing industry’s growth was quite sluggish. The slowdown can be attributed to various factors such as the weakening of the US dollar, general slow down of major economies and in turn, decrease in overseas demand.”
Among the stated industries, the electronic or technology sector is perhaps the most sought after market in this Southeast Asian city-state. The sector contributes to a large amount of Singapore’s economy in terms of GDP and PPP. It is no wonder that many are trying to contact the companies in this city-state that are dwelling within the information technology sector. They know that whenever a business successfully transacts with other companies located in Singaporean soil, they are bound to acquire a huge impact within their sales output. More sales mean more revenue, and an increase in revenue means a higher chance of achieving growth for the business.
In order to effectively get in touch with these Singaporean IT companies, there is a need for professional help and this can come in the form of well experienced telemarketers.
Why is there a need for the services of a telemarketing company?
First of all, it does not necessarily mean that only companies in Singapore are allowed to target other organizations and firms located in the same locale. There are times that even foreign companies would like to target IT companies within the Lion City. However, spending on airfare is definitely out of the question.
For this reason, telemarketing in Singapore can come in handy. Call centers can contact potential clients easily and effectively through the use of the telephone. So it would not matter if the business or the prospects are miles apart from each other. With the aid of the telemarketing firm, distance means nothing. Because of this innovation, large number of calls can be completed per day, more than a hundred in fact. So if the campaign would last for thirty business days and the average number of calls are around 160 a day, then the total number of prospects that can be contacted is around 4,500 by the end of the campaign period. Try doing that with traveling alone.
Lead generation with the aid of telemarketing is not only limited to just contacting prospects once. Once a potential client has been seen to have an interest in the purchase, telemarketers continue on with many other processes, like lead nurturing and lead qualification, to maximize the chances of the potential client to become a certified customer of the business.
Cold calling Singaporean IT companies is the best way to generate leads and even set business appointments with their decision makers or maybe just their sales representatives. Nonetheless, the services of these professional telemarketers should be acquired to lower down costs while still managing to increase a company’s ROI.
Source: http://www.guidemesingapore.com/relocation/introduction/singapores-economy
Tags: business appointments, call center, cold calling, lead generation, professional telemarketers, quality leads, telemarketers, telemarketing, telemarketing services
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