Callbox Shares Lead Qualification Secrets in Singapore Through Answering 4Ws and 1H

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In this presentation, we reveal how we generate highly qualified leads  in Singapore through a set of lead qualification standards. We would like to share Callbox Lead Qualification Secrets. By answering these frequently asked questions:

What is a qualified Lead?
Who qualifies the Lead?
When should a QA qualify a Lead?
Where can you find qualified Leads?
How does a Quality Analyst qualify a Lead?

 

What is a qualified Lead?

A lead will be considered qualified if the campaign specifications were indicated or heard from the call. The prospect must express a buying signal or verbalize his “need” from the product or services offered by the client.

Who qualifies the Lead?

The Quality Analyst (QA) is the subject-matter-expert who is responsible in evaluating the Leads based on the campaign specifications. Once the QA qualifies the Lead, he/she submits this to the client.

When should a QA qualify a Lead?

As soon as a Lead is submitted by the caller the Quality Analyst (QA) should approve it within the day. However, some cases may demand another schedule for evaluation depending on either the urgency of the appointment or upon client’s request.

Where can you find qualified Leads?

You can find the submitted leads in the QA Lead Editor Tool. Qualified Leads or Successful Leads can be seen or tracked in the Pipeline CRM, tagged as Appointment Set, Lead Completed or Profile Completed – depending on the campaign or client requirement.

How does a Quality Analyst qualify a Lead?

Evaluating a Lead goes through a strict process. From the word itself, there is no room for any blunder that may lead to any untoward action from the client.

See full article on The 4Ws & 1H of a Qualified Lead

 

 

 

You might also like these articles. These are great guides in boosting lead generation:

Know your Numbers! – Lead Generation Statistics in Singapore that You Should Never Ignore

Be One of the Thought Leaders –  Top Ten Thought Leaders in Sales and Marketing in Asia

Make your Offer Irresistible in Events –  Like Dimsums in Hawker Centers: How to Make your IT Products noticeable in Trade Shows

Or you might want to consider checking your lead generation horoscope before starting off – Lead Generation Horoscope in the Year of the Monkey (for Singapore)