Entries by Jayden

Philippine BPO Firm Callbox Plans Expansion in Iloilo City

Iloilo, City, Philippines, Sept 7, 2015 — Business process outsourcing (BPO) firm Callbox, one of the original BPO companies, to invest in Iloilo City, is investing additional money to expand its operations in the city. Callbox chief executive offficer Rom Agustin stressed that the investment bodes well for its plan to create 2,000 new jobs […]

Why B2B Companies Should Prioritize Case Studies

A recent report has cited case studies as the most effective content format. Findings from the Content Marketing Benchmarking Report published in B2BMarketing.net reveal that 66 percent of B2B marketers from a sample of 122 say producing case studies are the most effective means of attracting their target audiences. While 32 percent say that case […]