Reach Prospects in Asia with Less Effort and 3x Results [VIDEO]

How to Reach Prospects in Asia with Less Effort and 3x Results with Multi-Channel Marketing

 

Transcript:

Multi-channel marketing is a way to reach out and interact with potential customers through voice, email, social, chat, website and mobile.

Why Multi-Channel Marketing?

Companies do this type of marketing so it’ll be easier for prospects to find their product in all possible marketing channels and eventually turn them into sales-ready leads. But how can asian companies reach their prospects and get better results with Multi-Channel Marketing?

#1 Set and Focus on your end goals

Ask yourself, “What do you want to accomplish?”.

Do you want to:

  • Increase Targeted Traffic?
  • Increase Inquiries?
  • Increase Sales
  • Become an Authority?
  • Establish your Brand?

Related: Reaching Marketing Goals in Malaysia in the First Month of 2017

#2 Create Your Own Measurement Standard Before Implementing a Campaign

You won’t know how effective your campaign is unless you have set a measurable standard. Before implementing a campaign, develop and set your metrics even if you can’t decide how to measure actual results yet.

Related: Business Astrology: What to Expect in Asia in the Year of the Rooster

#3 Use a Tracking Tool To Monitor Your Success

Keep track of your daily or weekly progress to measure the effectiveness of your marketing campaigns.

  • But why do you need a tracking tool?
  • To know what works for your business
  • To increase efficiency
  • For higher customer retention

Check out The Three-Step Guide to Better Customer Retention in Singapore

#4 Leverage Industry Influencers

They have decades of experience and a handful of information that you can use to help you reach your goal. Follow and engage with them on their social media account/page. They have lots of followers that will surely help boost awareness for your brand and eventually — gain you leads.

#5 Develop Good Customer Relationship

Building relationship with your customers will help you achieve customer satisfaction.

Why customer satisfaction is important?

  • It shows if your products or services meet the customer’s expectation.

Related: Make Prospects Feel Satisfied in Purchasing your Software Products

  • It provides companies with metrics to manage and improve their business.
  • It earns customer’s loyalty and word of mouth marketing.

So to truly get the word out to prospects with less effort on your marketing strategies, don’t just rely on a single channel. Instead, reach your Asian prospects and get 3x results with these multi-channel marketing techniques.