B2B MARKETING AND STRATEGY

Industries-that-will-Make-a-Leap-in-Asia-this-2019

Industries That Will Make a Leap in Asia this 2019

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Gain insights into next year's market trends as we take a look at the top industries that will make a leap in Asia (and globally) this coming 2019.
How to Optimize your B2B Mobile Marketing Strategy

How to Optimize your B2B Mobile Marketing Strategy

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What’s the current state of your current B2B mobile marketing strategy? In this article, we provide some insights to help you optimize your B2B mobile marketing strategy.
4 B2B Marketing Trends in Asia for 2019 (That Aren’t AI or Blockchain)

4 B2B Marketing Trends in Asia for 2019 (That Aren’t AI or Blockchain)

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Future-proof your 2019 strategy by taking into account these four key marketing trends in Asia hand-picked from the latest research and industry studies.
How To Sell Your ERP Solution to the Modern Tech Buyer

How To Sell Your ERP Solution to the Modern Tech Buyer

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Develop a solid selling game plan for your ERP solution and start closing deals as we look at some tips that will help you engage effectively with the modern tech buyer.
Regional Marketing Strategies in Singapore (and APAC)

Regional Marketing Strategies in Singapore (and APAC)

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Scale up your regional marketing strategies in Singapore (and APAC) by learning from the approach of some of the biggest brands in Singapore.
Take Your Business to The Next Level with Omnichannel Marketing

Take Your Business to The Next Level with Omnichannel Marketing

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Learn about omnichannel marketing and how you can seamlessly integrate the experience that your brand gives your customers through different channels.
What the Great Singapore Sale’s Turnaround Can Teach B2B Marketers

What the Great Singapore Sale’s Turnaround Can Teach B2B Marketers

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Find out how the Great Singapore Sale leveraged digital channels to rekindle shoppers’ interest and learn how to apply these lessons to your own B2B marketing initiatives.
6 Marketing Tips That Will Take Financial Businesses to the Next Level

6 Marketing Tips That Will Take Financial Businesses to the Next Level

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Take your financial business to higher levels with these 6 practical marketing tips that will bring in a steady flow of financial sales opportunities.
Why You Should Join this Year’s CommunicAsia and Other Tech Events in Singapore

Why You Should Join this Year’s CommunicAsia and Other Tech Events in Singapore

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Get to know CommunicAsia and the other tech events in Singapore this 2018 and learn how you can optimise your brand by joining important industry events.
The Top Marketing Strategies For Tech Companies in Singapore

The Top Marketing Strategies For Tech Companies in Singapore

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Learn about the most essential marketing strategies for tech companies - tactics that work cogently well within tech circles, helping them maximize the results.
Breaking Down Your Pre-Event and Post-Event Marketing

Breaking Down Your Pre-Event and Post-Event Marketing

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The event you've been conceptualizing with your team for months is finally taking place. You know, however, that it is just the beginning - the real 'battle' is yet to come, and that is making the event a success, an event that will generate a strong ROI.
New Customers and Repeat Business: Leverage Both for Win-Win Results

New Customers and Repeat Business: Leverage Both for Win-Win Results

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There are two kinds of customers; old ones who give you repeat business and new customers who took forever to convert – well sometimes.
Ways to Cut Down on Prospecting and Increase Selling

Ways to Cut Down on Prospecting and Increase Selling

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The important thing right now is for B2B enterprises to shorten the time it takes to prospect for leads and generate ROI  for businesses continuity and growth. Here are just some of the most essential tips to maximize your prospecting efforts, shorten the sales process, and secure better revenue numbers.
Top Lessons from Singapore’s Top Marketing Firms in Tech

Lessons from Singapore’s Top Marketing Firms in Tech

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In Singapore where there has always been strong competition in the IT, software and financial services sectors, it does pay to adopt the right processes and transforming plans into applicable strategies. To do that, you will have to learn from the experiences of veteran marketing firms in the island-nation.
30 Must-Know Resources for Your Last-Minute GDPR Preparations

30 Must-Know Resources for Your Last-Minute GDPR Preparations

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Those of you of a certain age will recall the great Y2K scare that gripped the world at the turn of the century. Now, as the European Union’s General Data Protection Regulation (GDPR) takes effect in a little over two weeks, many sources are calling it the “Y2K of B2B Marketing.”
Planning Ahead to Maximize Your Post-Event Marketing Campaign

Planning Ahead to Maximize Your Post-Event Marketing Campaign

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Aim high and hit the mark! That’s exactly and literally what MailOnLine did and achieved when they held a dinner party on Mt. Everest. Planning ahead for your marketing event is not enough, but careful planning is. Here are surefire tips in planning ahead to maximize your post-event marketing campaign:
Trends and Updates in the Singaporean Financial Services Sector

Trends and Updates in the Singaporean Financial Services Sector

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There is still an increasing demand for financial services. This is driven by the fact that many organizations, particularly in Singapore, are opting to streamline processes that have been complicating administrative and operational activities.
Invite Success: The Pre-Event Marketing Checklist

Invite Success: The Pre-Event Marketing Checklist

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Events or trade fairs or product exhibitions offer unique and vast opportunities for both entrepreneurs and consumers by showcasing and demonstrating their brand. This can also open doors for meeting with industry partners and finding new ones, learning about the competitors and recent market trends.
The Top Consultancy Sector Challenges and How to Handle Them

The Top Consultancy Sector Challenges and How to Handle Them

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As technology becomes much more sophisticated and business structures are undergoing constant changes, consulting services have become utterly crucial to successes in any industry. Whether it be healthcare and financial services, consulting firms are needed whenever there are management issues...
How to Maximize AdWords For Your B2B Marketing Strategy

How to Maximize AdWords For Your B2B Marketing Strategy

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B2B marketers are always aiming for higher traffic. It’s…