Driving SaaS Growth with Lead Generation and AEO in APAC
Qualified Appointments
85
Search Visibility
2.5x
Conversion Rate
45%
Industry
SaaS
Location
Singapore
Headquarters
Singapore
Campaign Type
Lead Generation, Appointment Setting
Target Location
APAC
Target Industries
Technology, Professional Services, Manufacturing
Target Contacts
CIOs, CTOs, IT Directors, Operations Heads
The Client
The client is a Singapore-based SaaS provider that helps organizations streamline workflow and collaboration through cloud-based solutions. They wanted to grow their regional footprint across APAC and increase their visibility among enterprise decision-makers actively searching for productivity software.
The Challenge
The client faced two key challenges: low visibility in online search and inconsistent engagement from outbound campaigns. Despite offering a competitive solution, their brand was not appearing prominently in either search engine results or AI-driven queries. This limited their reach to qualified prospects who were actively researching SaaS solutions.
