Callbox and HubSpot Concludes Successful Joint Sales and Marketing Webinar

Callbox and HubSpot Concludes Successful Joint Sales and Marketing Webinar

Callbox and HubSpot Concludes Successful Joint Sales and Marketing Webinar

In the Callbox’s Not Your Grandma’s Sales Cadence: Selling in 2020 kick-off webinar last February 27, attendees learned how to create the right sales cadence and the right process in carrying out successful handoffs of leads from marketing to sales, as well as the right channels, content and messaging to use that cohere with the buyer’s needs to help them gauge a customer’s readiness to buy. 

 

In case you missed the webinar, we’re making the recording available for you to watch. Click the button below to get the recording.

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Callbox’s Creative Director for Marketing, Charmaine Española, and Client Services Manager, Mitos Aguadera expounded on the guidelines in building a sales cadence through the following topics: the cadence that will land you meetings, elements of a sales cadence, channels and content commonly used, expanding your sales cadence, a sales cadence for new sales.

Callbox was not alone in this course though. Hubspot, Callbox’s industry partner, represented by their Channel Consultant & APAC Agency Partner Programs, Chiara Gaviraghi, shared thought ideas about Smarketing, a tactic that helps align sales and marketing, delving into relevant topics that help achieve both teams’ objectives by using a common language, setting up an SLA (service level agreement) and using the right tools.

Both discussions from Callbox and Hubspot went very engaging and drew questions from participants such as

  • How to handle a non-responsive prospect
  • What would you suggest is the best method to track emails sent via Gmail to customers by sales consultants instead of using the CRM system
  • How to publicise the webinar.

Overall, webinar participants gained knowledge on scalable sales and marketing strategies that will ease their tracking efforts without duplicating or missing a step, refine challenging points and identify the most effective approaches, and focus and prioritize efforts on the most important tasks through sequencing.

Capping the webinar were some words of gratitude from the participants which inspired the Callbox team to hold another insightful course soon.

 

Awesome – thank you so much. I will have a look into this 🙂 much appreciated

Cool….Thanks 🙂

Have a lovely day

Thanks again

 

Not Your Grandma’s Sales Cadence: Selling in 2020 webinar – a success.

 

Author Bio:

Katrina Chua

Katrina works as the Marketing Manager at Callbox Singapore. She helps companies in Asia Pacific countries increase their business revenue through lead generation and appointment setting services. Follow Katrina on Twitter, Facebook, and Google+.

Not Your Grandma’s Sales Cadence: Selling in 2020 Webinar, A Week Away
Not Your Grandma’s Sales Cadence: Selling in 2020 Webinar, A Week Away

Not Your Grandma’s Sales Cadence: Selling in 2020 Webinar, A Week Away

Not Your Grandma’s Sales Cadence: Selling in 2020 Webinar, A Week Away

It’s a week away from Callbox’s Not Your Grandma’s Sales Cadence: Selling in 2020 webinar, and if you haven’t registered yet, you may click the link below to be counted in.

 

RESERVE SEAT

 

In the webinar, you will discover fresh insights about building the right sales cadence that carries off successful handoffs of potential leads from marketing to sales and will highlight key points on channels, content and customized messaging that align a buyer’s needs, gauge his readiness to buy. The following topics will be discussed:

  • A Sales Cadence That Will Land You Meetings
  • Elements Of A Sales Cadence
  • Channels And Content Commonly Used
  • Expanding Your Sales Cadence
  • Different Messaging For A Different Purpose
  • Sales Cadence For New Sales
  • Sales Cadence For Repeat Business

The webinar will be joined in by sales and marketing enthusiasts across industries who are searching for better sales strategies that they could either fully implement or integrate with their current sales process. 

These passionate individuals are looking for answers for questions like how many touchpoints you should make before you can get a prospect to agree for an appointment, is there a specific email copy to be used for each touchpoint, or which period would be the best to call a prospect to follow up

If you have such or similar questions in mind, Not Your Grandma’s Sales Cadence: Selling in 2020 webinar will provide you the answers through a detailed discussion which will be conducted by Callbox’s Creative Director for Marketing, Charmaine Española. Attendees are assured of the following key takeaways:

  • Acquire ease in tracking your place in the process without duplicating or missing a step.
  • Be able to refine challenging points and identify the most effective steps in the process. 
  • Learn to focus on and prioritize efforts on the most important tasks through sequencing.

It’s time to check what’s working and not. Learn the right sales cadence that drives winning deals and upticks sales numbers at Not Your Grandma’s Sales Cadence: Selling in 2020 webinar, February 27, 2 pm.

 

RESERVE SEAT

 

Author Bio:

Katrina Chua

Katrina works as the Marketing Manager at Callbox Singapore. She helps companies in Asia Pacific countries increase their business revenue through lead generation and appointment setting services. Follow Katrina on Twitter, Facebook, and Google+.

Not Your Grandma’s Sales Cadence: Selling in 2020 Webinar, A Week Away

Not Your Grandma’s Sales Cadence: Selling in 2020 – The Kickoff

Sales cadence is one of the most popular sales tools, and Callbox has got the right one for you:

Not Your Grandma’s Sales Cadence: Selling in 2020.

Not Your Grandma’s Sales Cadence: Selling in 2020 (webinar) that will happen on February 27, 2:00 PM SGT

 

RESERVE MY SEAT

 

Fresh from last year’s sales prospecting masterclass series which focused on providing insights on modern ABM sales prospecting strategies, the lead management solutions leader is back, all up and ready to share another sales and marketing tool that has been working well for them in generating leads and closing deals for the past fifteen years.

This year, Callbox delves into the middle of the funnel, focusing on proper lead nurturing and qualification, and enhancing a prospect’s engagement by using the right sales cadence. A stage in the buyer’s journey that is quite difficult to manage as it conjures a bulk of critical steps on handling leads from marketing to sales as well as tightening lead quality.

In the upcoming masterclass, Callbox will free the funnel from bottlenecks by sharing knowledge on the right sales cadence that will help carry out successful handoffs of leads from marketing to sales.

 

Webinar Speakers

The following topics will be discussed:

  • A Sales Cadence That Will Land You Meetings
  • Elements Of A Sales Cadence
  • Channels And Content Commonly Used
  • Expanding Your Sales Cadence
  • Different Messaging For A Different Purpose
  • Sales Cadence For New Sales
  • Sales Cadence For Repeat Business

Callbox’s seasoned femme leader, Charmaine Española, Callbox’s Creative Director for Marketing, will conduct the masterclass.

 

Attendees are ensured of the following key takeaways:

  • Acquire ease in tracking your place in the process without duplicating or missing a step.
  • Be able to refine challenging points and identify the most effective steps in the process. 
  • Learn to focus and prioritize efforts on the most important tasks through sequencing.

Join us on February 27, 2:00 PM SGT and learn how to manage your leads with ease and transform into high converting opportunities at, Not Your Grandma’s Sales Cadence: Selling in 2020.

 

RESERVE MY SEAT

 

Not Your Grandma’s Sales Cadence: Selling in 2020 Webinar, A Week Away

Clutch Recognizes Callbox as a Global Leader for IT and Business Services

Clutch Recognizes Callbox as a Global Leader for IT and Business Services

Since 2004, Callbox has grown from a small startup to a full-service firm specializing in lead generation, appointment setting, and database solutions. We allow our clients to connect with target buyers in any market, increase win rates and deal values, scale and adapt to developments and make more informed decisions. With over 10,000 campaigns carried out, Callbox has become a leader in the BPO industry. We are proud to announce that we have been recognized by Clutch for being a Global Leader for the IT and Business Service Industries. 

Since 2013, Clutch has served as a platform for prospective clients to perform their market research on. On Clutch, buyers are able to view leader rankings as well as individual company profiles. Callbox can be found on the Clutch leady rankings for call center services. A rating and verified customer reviews can be found on each profile. Check out our most recent rating below. 

Callbox Clutch Rating screenshot

The Manifest and Visual Objects also feature our work. These Clutch sister sites offer buyers a unique perspective on company research. Visual Objects allows companies to advertise their industry expertise by displaying a portfolio of past work on each company profile. The Manifest features us on the industry ranking for top voice services companies. State of tech news and how-to guides are also found on The Manifest. 

The Callbox team is proud to be recognized as a Clutch leader. 

We are honored and excited to be featured as a Clutch Global Leader in the IT and Business Services category – CEO of Callbox.

If you or your company is in need of a new BPO partner, check us out today.

 

Not Your Grandma’s Sales Cadence: Selling in 2020 Webinar, A Week Away
Callbox + HubSpot: Unbox New Growth Possibilities

Callbox + HubSpot: Unbox New Growth Possibilities

Callbox + HubSpot: Unbox New Growth Possibilities

For more than 15 years, Callbox has been helping businesses grow through lead generation and appointment setting. Since year one, we have made it our mission to be a part of our customers’ success by providing them with the skills, strategies, and technologies needed to drive their growth.

Today, we are thrilled to announce that Callbox has partnered with HubSpot. Callbox and HubSpot share the same deep-set belief and passion for helping businesses grow and with the union of our outbound expertise and HubSpot’s inbound prowess, we can deliver a more seamless and end-to-end prospect/customer relationship for our clients.

HubSpot improves the overall lifecycle management of Callbox leads and appointments and we are optimistic that through this partnership, our clients will be able to convert more leads into closed deals faster., says Rebecca Matias, Callbox’s VP of Sales and Marketing.

We have been working closely together so that you may take advantage of the various features that HubSpot has to offer on top of our Pipeline CRM which in turn will make the lead generation and customer acquisition process easier for you. To name a few, here are the top perks of the Callbox and HubSpot partnership that will definitely impact your lead gen campaign:

 

Improved Lead Management

HubSpot offers a complete marketing/sales/service CRM that unifies your data for better prospect/customer experience. Native integration with familiar tools like Gmail/Outlook email and calendar, lets you nurture leads better and in a more timely manner.

Setting appointments is now even easier using the Meetings tool. Additional features include a task builder to help you track and organize your tasks and follow-ups.

 

Going Mainstream

Sync HubSpot with Salesforce, Microsoft Dynamics, and many more and keep your databases aligned. HubSpot’s integration with popular CRMs lets you maintain a concurrent data state across platforms and teams.

Integrations are not just limited to CRMs. Connect existing tools and supercharge your nurturing campaigns via automation platforms such as Zapier, Automate.io, Workato, and many others.

 

Deeper Insights of Website Visitors

This feature is neat especially for the fact that it gives you a clear view of not only who and how many contacts visit your website but also of the way visitors interact with your content. You will get notified each time a lead visits your website as well as get a view of known companies that go to your website.

Moreover, your Callbox team can then qualify/nurture these leads and convert them into sales appointments.

 

Connect your Forms to your CRM

Grow your database with leads from your website using smart online forms. Your form fills will not come to you delayed, but will rather be updated in real-time so you never have to worry whether you’ll get an accurate update at the end of the day or days within the week.

Ensure that your sales team focus on the leads and opportunities with the greatest chance of becoming your customers by letting your Callbox team handle the tedious tasks of qualifying and nurturing your form leads.

 

Better Live Chat Control

To stay better connected with your prospects, HubSpot also gives you an improved live chat tool so you can have better control over your chat mechanics. You can now get notified via phone and immediately respond to any queries or concerns via your phone or desktop.

 

As Callbox and Hubspot are now officially partners, we are looking forward to improving our services and tools even further as time goes by.

 

Author Bio:

Katrina Chua

Katrina works as the Marketing Manager at Callbox Singapore. She helps companies in Asia Pacific countries increase their business revenue through lead generation and appointment setting services. Follow Katrina on Twitter, Facebook, and Google+.

3 Sales Call Misconceptions that You Should Watch Out For .... Always!!
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Concluding This Year’s Callbox Sales Prospecting Masterclass Series

Concluding This Year’s Callbox Sales Prospecting Masterclass Series

Callbox has just concluded the last leg of its annual event series, The Callbox Sales Prospecting Masterclass (The Account-Based Marketing Approach) last November 6, at Ucommune (Suntec), and it was a huge success. 

Things started quite challenging for the Callbox team during the prep stage as getting a good number of registrations was quite dragging because most of the prospects were either traveling or in a tight schedule due to year-end huddles. However, the Callbox team maximized every tool and tactic they can use to meet all event targets.

With Callbox’s multi-touch, multi-channel lead generation strategy, the whole prospecting activity brought impressive results in the number of registration, confirmed and actual attendance. More than 80% of the confirmed registrants came and gained insights on how the modern Account-Based Marketing approach would fit their targeted sales prospecting activities through the following topics:

  • Selecting Ideal Accounts
  • Identifying Contact Personas
  • Capturing Prospect Information
  • Scoring Qualified Prospects
  • Nurturing and Converting Prospects  

Charmaine, Callbox’s Director for Creative Marketing, and Mitos, Client Services Manager, facilitated the two-hour session and capped the afternoon with the following takeaways:

  • A solid understanding of the modern account-based sales process through an end-to-end practical guide
  • Mastery of each component in the B2B sales cycle with in-depth learning from every topic discussed
  • Learning how to integrate ABM sales tactics and technology through hands-on walkthroughs
  • Knowledge of actual, proven strategies from case studies and references

The Callbox Sales Prospecting Masterclass (The Account-Based Marketing Approach) was a success, but we could not have done it without your support. Thank you!

 

 

In the coming year of the Metal Rat, Callbox will hold more events and open wider doors of opportunity for you to learn new sales prospecting knowledge and strategies. See you in 2020!

 

Author Bio:

Katrina Chua

Katrina works as the Marketing Manager at Callbox Singapore. She helps companies in Asia Pacific countries increase their business revenue through lead generation and appointment setting services. Follow Katrina on Twitter, Facebook, and Google+.

Buckle Up for the Year of the Metal Rat with Callbox Sales Prospecting Masterclass

Buckle Up for the Year of the Metal Rat with Callbox Sales Prospecting Masterclass

Buckle Up for the Year of the Metal Rat with Callbox Sales Prospecting Masterclass

2020 is the year of the Metal Rat. It symbolizes autumn which means harvest time for individuals who invested in major projects and acquired new knowledge and skills. The coming new year also projects prosperity for those who carefully planned and prepared for possible radical changes, while opportunism and greed will hold up those who are asleep at the switch. But, don’t worry, Callbox got your back – The Callbox Sales Prospecting Masterclass (The Account-Based Marketing Approach).

The Callbox Sales Prospecting Masterclass (The Account-Based Marketing Approach) will get you prepared for the year of the smart zodiac by providing insights on modern ABM sales prospecting strategies to help you gain in-depth learning how it would fit your targeted sales prospecting activities through the following topics:

  • Selecting Ideal Accounts
  • Identifying Contact Personas
  • Capturing Prospect Information
  • Scoring Qualified Prospects
  • Nurturing and Converting Prospects  

Two of Callbox’s pioneer sales and marketing leaders, Charmaine Española, Director for Creative Marketing, and Mitos Aguadera, Client Services Manager, will be the speakers. The ladies will ensure that the attendees would take away the following benefits at the end of the two-hour session:

  • Gain a solid understanding of the modern account-based sales process through an end-to-end practical guide
  • Master each component in the B2B sales cycle with in-depth learning from every topic discussed
  • Find out how to integrate ABM sales tactics and technology through hands-on walkthroughs
  • Learn actual, proven strategies from case studies and references

 

The Callbox Sales Prospecting Masterclass (The Account-Based Marketing Approach) on November 6, from 2-4 PM  at Ucommune, 9 Temasek Blvd, #07-00, Suntec Tower 2, Singapore 038989 is the last leg of the yearly masterclass series, and will be your best knowledge investment to reap the harvest in the year of the Metal Rat.

 

RESERVE MY SEAT

 

Author Bio:

Katrina Chua

Katrina works as the Marketing Manager at Callbox Singapore. She helps companies in Asia Pacific countries increase their business revenue through lead generation and appointment setting services. Follow Katrina on Twitter, Facebook, and Google+.

Not Your Grandma’s Sales Cadence: Selling in 2020 Webinar, A Week Away
Capping 2019 with Callbox Sales Prospecting Masterclass The ABM Approach

Capping 2019 with Callbox Sales Prospecting Masterclass The ABM Approach

Capping 2019 with Callbox Sales Prospecting Masterclass The ABM Approach

Callbox will end the year with a bang as it holds the last leg of its Sales Prospecting Masterclass, The Account-Based Marketing Approach event series on November 6, 2 to 4 PM, at Ucommune, 9 Temasek Blvd, #07-00, Suntec Tower 2, Singapore 038989

With the success of the past three consecutive masterclasses last March, June, and September, Callbox is driven to continue its course to equip sales and marketing decision makers with tools and knowledge that will enable them to achieve invaluable skills and capabilities through continuous learning.

The upcoming masterclass will serve as an avenue for marketing and sales leaders to gain in-depth learning on modern ABM sales prospecting approach and how it will fit their targeted sales prospecting activities through the following topics:

  • Selecting Ideal Accounts
  • Identifying Contact Personas
  • Capturing Prospect Information
  • Scoring Qualified Prospects
  • Nurturing and Converting Prospects 

With the facilitation of two of Callbox’s pioneer marketing leaders, Charmaine Española, Director for Creative Marketing, and Sharifah Aljunied, Director for Business Development, attendees are assured to take away the following benefits at the end of the two-hour session:

  • Gain a solid understanding of the modern account-based sales process through an end-to-end practical guide
  • Master each component in the B2B sales cycle with in-depth learning from every topic discussed
  • Find out how to integrate ABM sales tactics and technology through hands-on walkthroughs
  • Learn actual, proven strategies from case studies and references

 

The Callbox Sales Prospecting Masterclass, The Account-Based Marketing Approach, on November 6, 2-4 PM, @ Ucommune will be Callbox’s last hurrah for 2019, but will definitely be the best time to start new learnings for B2B sales and marketing leaders.

 

WATCH THE WEBINAR

 

Author Bio:

Katrina Chua

Katrina works as the Marketing Manager at Callbox Singapore. She helps companies in Asia Pacific countries increase their business revenue through lead generation and appointment setting services. Follow Katrina on Twitter, Facebook, and Google+.

Not Your Grandma’s Sales Cadence: Selling in 2020 Webinar, A Week Away
Callbox Sales Prospecting Masterclass, The ABM Approach, Reached, Connected and Engaged (Featured Image)

Callbox Sales Prospecting Masterclass, The ABM Approach, Reached, Connected and Engaged

Callbox Sales Prospecting Masterclass, The ABM Approach, Reached, Connected and Engaged (Featured Image)

Callbox has just concluded another successful Sales Prospecting Masterclass! 

 

The third leg of this year’s series happened last September 11 at JustCo, Robinson Road, Singapore. The event was attended by sales and marketing leaders from various industries who took away loads of knowledge about sales prospecting using the ABM approach.

The masterclass underscored the importance of an account-based marketing framework in the sales prospecting landscape, broke down its components and the crucial steps in implementing ABM, and its benefits.

Attendees were educated on how to select ideal accounts with the highest potential to turn into customers, identify contact personas to build complete profiles of individuals involved in the decision-making process, capture prospect information, score qualified prospects, nurture and convert prospects and measure success with ABM metrics.

 

 

After the discussion, attendees gained knowledge and understanding about ABM, its components and crucial implementation process, and are now able to build a clear understanding of what their target accounts are, navigate the organizational charts of each target company, map out relationships among stakeholders, gather insights to personalize their approach and manage opportunities better. 

As the discussion narrowed from steps and processes down to significant tools and resources, participants became more keen to learn about the subject. They exchanged thoughts through small conversations, compare their current processes with ABM approach and threw questions that required practical answers. The event was capped with applause from the audience.

 

The duration of the session is just right. Points of the speaker were clear and concise.

 

Author Bio:

Katrina Chua

Katrina works as the Marketing Manager at Callbox Singapore. She helps companies in Asia Pacific countries increase their business revenue through lead generation and appointment setting services. Follow Katrina on Twitter, Facebook, and Google+.

We’re Halfway to Callbox Sales Prospecting Masterclass (The Account-Based Marketing Approach)

We’re Halfway to Callbox Sales Prospecting Masterclass (The Account-Based Marketing Approach)

We’re Halfway to Callbox Sales Prospecting Masterclass (The Account-Based Marketing Approach)

Yes, we’re frenzied about Singapore Grand Prix in September, but we’re more excited about seeing you at Callbox Sales Prospecting Masterclass (The Account-Based Marketing Approach) on September 11, from 2:00 – 4:00 PM at JustCo, Robinson Road.

The event is going to gather sales and marketing decision makers from different industries who are keen to gain new and better insights on what works best in the B2B buying landscape and enable them to achieve a one-on-one connection with key decision makers that drive the purchase process.

The sales prospecting masterclass will accent on the proper way of implementing account-based marketing on your sales prospecting efforts, and the effects it brings to your sales and marketing workflow.

The team prepared a comprehensive portfolio of relevant topics on sales prospecting, following an account-based marketing process that will address challenges on customer acquisition, personalized messaging and proper lead scoring. 

After the masterclass, attendees are assured of the following takeaways:

  • Selecting Ideal Accounts, to size up market opportunities, and define your ideal account profile or IAP.
  • Identifying Contact Personas by mapping out the relationship between decision makers.
  • Capturing Prospect Information and identifying types of prospect data to help you determine whether you are reaching out to the right prospect or not, and their behavioural patterns.
  • Scoring Qualified Prospects, to help you identify the best decision maker/s among your qualified prospects.
  • Nurturing and Converting Prospects, to help you gather the maximum number of possible contacts within your target companies, personalize your approach, maximize several appropriate channels, establishing touchpoints and timing. 

 

The masterclass will be facilitated by Callbox’s two top sales and marketing experts: Creative Director for Marketing, Charmaine Española, and Director for Business Development, Sharifa Aljunied.

Few seats are remaining, so book yours now. Learn and network with industry peers, and be among the 84% who say that account-based marketing brings a 208% higher ROI, at Callbox Sales Prospecting Masterclass (The Account-Based Marketing Approach).

 

Author Bio:

Katrina Chua

Katrina works as the Marketing Manager at Callbox Singapore. She helps companies in Asia Pacific countries increase their business revenue through lead generation and appointment setting services. Follow Katrina on Twitter, Facebook, and Google+.

Not Your Grandma’s Sales Cadence: Selling in 2020 Webinar, A Week Away
Callbox to Hold 3rd Sales Prospecting Masterclass for Sales and Marketing Leaders (Featured Image)

Callbox to Hold 3rd Sales Prospecting Masterclass for Sales and Marketing Leaders

Callbox to Hold 3rd Sales Prospecting Masterclass for Sales and Marketing Leaders (Featured Image)

While shopaholics were flocking the Great Singapore Sale, splurging on some top clothing and jewelry brands, ICT sales and marketing workaholics rounded up at Callbox’s Sales Prospecting Masterclass for Information and Communications Technology at JustCo Marina Square last June 21, 2019, and engaged with some sales prospecting techniques.

The event was the second leg of a quarterly workshop project designed to help sales and marketing leaders learn new B2B sales prospecting tactics. And as Callbox continues its thought leadership position in Singapore by laying out a lucent roadmap of the modern sales and marketing industry buying landscape, preparations for the third sales prospecting masterclass is underway.

Callbox’s Sales Prospecting Masterclass is set to happen on September 11, 2019, from 2:00 to 4:00 PM at JustCo, 120 Robinson Road. The free event will be hosted by the dynamic Callbox event team, headed by Charmaine Española, Callbox’s Creative Director for Marketing and masterclass speaker, along with Sharifa Aljuneid, Callbox’s Director for Business Development.

The team is back to share a new set of topics that will holistically address the needs of sales and marketing leaders from all industries to develop an account-based marketing approach that works best in today’s buying landscape.

Callbox aims that at the end of the workshop, sales and marketing leaders will be able to improve their customer acquisition process, create a more personalized messaging, align sales with marketing strategies, expedite the sales process, efficiently use marketing tools and have a clearer view of the ROI.

 

Join us, and take your prospecting skills to a different level and your goals to new heights. Callbox’s Sales Prospecting Masterclass on September 11, 2019, from 2:00 to 4:00 PM, at JustCo, 120 Robinson Road.

 

RESERVE MY SEAT

 

Author Bio:

Katrina Chua

Katrina works as the Marketing Manager at Callbox Singapore. She helps companies in Asia Pacific countries increase their business revenue through lead generation and appointment setting services. Follow Katrina on Twitter, Facebook, and Google+.

Not Your Grandma’s Sales Cadence: Selling in 2020 Webinar, A Week Away
Callbox Concludes Second Sales Prospecting Masterclass a Success (Featured Image)

Callbox Concludes Second Sales Prospecting Masterclass a Success

Callbox Concludes Second Sales Prospecting Masterclass a Success (Featured Image)

The Callbox Sales Prospecting Masterclass for Information and Communications Technology workshop last June 21, 2019, at JustCo, Marina Square, Singapore, was concluded, a success

All the 50 attendees arrived on time, some even came with their colleagues, and filled every seat at the cozy venue as the Callbox team warmly welcomed them and accommodated their every need which kept them focused from start to finish.

Event speakers, Charmaine Española, Creative Director for Marketing, and Carmi Lañada, Account Manager, unleashed Callbox’s long-held secret tactics on effective sales prospecting for ICT industry which were shared via the following topics:

  • Pinpointing Ideal ICT Buyers
  • Capturing Crucial Prospect Information
  • Segmenting and Personalization
  • Ranking and Prioritizing Prospects
  • Nurturing and Converting Prospects
  • Case Studies on Effective Sales Prospecting

As the discussion progressed, the audience became very engrossed and took pictures of the slide presentation. They were also very interactive during the question and answer part. Such interest shown by the workshop attendees on the topics discussed uncovered a gap, an understated need, and questions which they have been searching for answers. Callbox’s complete, coherent and consistent prospecting program imparted to them the knowledge to fill the gap, address their needs and answered their questions.

At the end of the info-packed workshop, ICT sales and marketing leaders told that they gained a solid understanding of the modern B2B IT sales process, components in the IT Sales cycle inside out and the various ICT prospecting strategies. 

In fact, FACT Software International Pte Ltd quoted

It was very informative, especially for someone who is new to sales. It provided a great crash course on the basics. The duration was just right and the speakers were well-informed on what they were talking about.

While Techzone.sg said that they would recommend our next events to colleagues and friends. Overall, the attendees shared that the sales prospecting masterclass met their expectations.  Indeed, event objectives were achieved.

The positive feedback drives Callbox to hold another workshop. And definitely, it is going to be another insightful, knowledge-enriching event which sales and marketing decision makers can leverage in adapting to today’s rapidly evolving buying landscape. 

So keep a regular visit to our website for updates on the upcoming event which may happen sometime this August. 

Let Callbox help you gain expert knowledge on sales and marketing in your field, and find fresh opportunities through networking with industry peers.

 

Author Bio:

Katrina Chua

Katrina works as the Marketing Manager at Callbox Singapore. She helps companies in Asia Pacific countries increase their business revenue through lead generation and appointment setting services. Follow Katrina on Twitter, Facebook, and Google+.