Top-performing reps can turn 52% of their target contacts into sales meetings, while average reps convert only 19%. How well do you stack up?

That’s what we’ll help you with in this free masterclass.

For B2B Technology Marketing and Sales Leaders:

  • Managing a team or department of salespeople
  • Looking to build a sales process or upgrade an existing one
  • Selling ICT products/services with long and complex sales cycles

Core Benefits

  • Gain a solid understanding of the modern B2B IT sales process through an end-to-end practical guide
  • Master each component in the IT sales cycle with in-depth lessons
  • Find out how to integrate sales tactics and technology through hands-on walk-throughs
  • Learn actual, proven prospecting strategies from case studies and references

Why Join This Workshop?

Whether you lead or lag your peers, there’s always room for improvement when it comes to sales prospecting performance.

In this workshop, Callbox’s Account Manager, Carmi Lañada, along with the company’s Creative Director, Charmaine Española, will give you an in-depth, hands-on guide to effective sales prospecting for ICT companies, covering key areas such as:

  1. Pinpointing ideal ICT buyers
  2. Capturing Crucial Prospect Information
  3. Segmenting and Personalization
  4. Ranking and Prioritizing Prospects
  5. Nurturing and Converting Prospects
  6. Case Studies on Effective Sales Prospecting

In short, the course gives you an end-to-end, practical walkthrough of every step and every component in an IT prospecting process that generates results. At the end of the masterclass, you’ll have the tools and techniques needed to create or improve your strategy for turning potential ICT buyers into actual customers.

About the Trainers

Carmi Lañada is an Account Manager at Callbox. She has been with the company for more than 8 years and has kept a steady drive for excellence since day one.

Carmi manages accounts for North American clients but has also worked with Callbox’s Asia Pacific line of business for three years. She regularly connects with key business executives and stakeholders to discuss account-specific concerns and development. Carmi also liaises with cross-functional internal teams to improve the entire customer experience.

As Callbox’s Account Manager, Carmi has shown impressive performance in account management, particularly in ensuring key performance indicators execution and achievement, which helped build and maintain strong, long-lasting business relationships between Callbox and its clients.

Charmaine Española is Callbox’s Creative Director. She has more than 14 years of experience in B2B marketing, specializing in content marketing, graphic design, SEO, digital marketing, and brand strategy.

Charmaine oversees Callbox’s content production operations and digital marketing campaigns. She leads the planning and execution of branding initiatives and creative strategy. Charmaine also consults with Callbox’s clients on improving their outbound and inbound sales prospecting strategies.

As Callbox’s Creative Director, Charmaine has implemented a number of programs and campaigns that expanded the company’s reach, enhanced Callbox’s brand, and established the agency’s reputation in the B2B industry.

Grab the opportunity to grow your company better. Register your interest now.