Callbox b2b telemarketing Archives

In this post, we’ll go over the important telemarketing performance metrics to keep track of under each category and find out how to make informed…

Here’s a little-known fact: Telemarketing began in the 1960s when housewives started calling potential buyers to sell homemade cookies. What started as a simple outreach method soon became a vital marketing strategy that eventually inspired approaches like digital marketing. Over the years, telemarketing has evolved and lost its reputation for intrusive cold calls and scripted […]

Amid tight competition among B2B market players, a separate issue continues to prevail over lead generation and telemarketing: that issue is profitability.

A business should always be prepare to whatever may happen especially online. Here are some Crisis management tip to live by.

When telemarketers start calling prospects on their lists, the core operation of marketing begins. This is the part where everything is put on the line; the fate of the entire B2B lead generation campaign will ultimately be decided on whether a call is successful or not. But aside from that, telemarketing calls also serve another […]

Fostering a sales lead may require additional time and resources, but the potential gain makes the effort worth doing. This is B2B outbound telemarketing.

Whether you’re part of an internal marketing team tasked to perform cold-calling prospects or you’re the team leader of an outsourced telemarketing services company, the agenda is constant: lead generation. However, this process doesn’t just involve a handful of telemarketers poring over a list of decision-makers. The overall campaign is typically orchestrated by a number […]

Making a business decision is never easy, and it could even be more complex when it comes to B2B telemarketing campaigns in Singapore. There are a lot of variables to consider, as well as details you need to pin down, before you actually decide on something. Big choices require careful elaboration. You know how difficult […]

For a b2b telemarketing to work, you need more than just a caller and a list. Read on how to be succeed in your campaign.

B2B telemarketing is getting more and more challenging in time but one should not lose hope. Here are 4 guidelines to follow to improve your campaign.

Getting executive to talk to you is one challenge in telemarketing. Learn these tips on how to handle telemarketing calls with business executives.

If you ask people to list down what they think are the qualities of a good telemarketer, they would probably include things like energetic, argumentative, persuasive, persistent, good talker, has a pleasant voice, warm and friendly, and professionally articulate. A few, if not none, would include traits like keen observer, empathetic, and a good listener. […]