The Only Enterprise ABM How-to You’ll Ever Need
Run a business
Manage a team of salespeople
Drive revenue through lead generation
4 Marketing Quick Win Strategies for Non-Tech Industries
- Run a business
- Manage a team of salespeople
- Drive revenue through lead generation
From New Logos to Upsells: 4 Non-techie Ways of Selling Technology
- Run a business
- Manage a team of salespeople
- Drive revenue through lead generation
Growing Across Borders: Expanding into North Am, APAC, LATAM and Beyond
Growing Across Borders: Expanding into North Am, APAC, LATAM and Beyond
Should your organization move beyond domestic sales and marketing and expand into global markets? With business operations such as sales, marketing, recruitment, etc. becoming more and more digital, the case for globalization grows even stronger.
In this webinar, we share the different ways you can achieve success in your global expansion initiative by taking a look at some of our successful cross-border marketing and sales development campaigns. Whether you’re looking to expand to North America, APAC or LATAM, these actionable tips will help you carry out a winning and sustainable international expansion drive.
Here’s what you can learn:
- How to go beyond domestic sales and successfully penetrate foreign markets
- Gain valuable insights from the success (and even the failures) of actual cross-border marketing campaigns
- Learn about the 3 key components that will help you win international markets
We keep any info you share with us private and confidential. For more on how we process and protect your data, please review Callbox’s Privacy Policy
How to Help Your Sales Team Generate Their Own Leads
- Run a business
- Manage a team of salespeople
- Drive revenue through lead generation
To Call Or Not To Call? 5 Times Telemarketing is the Answer
To Call Or Not To Call? 5 Times Telemarketing is the Answer
Despite what some industry voices will tell you, telemarketing calls remain a key component in the lead generation process. As a lead generation services company, we’ve experienced first-hand that B2B decision makers still prefer to hear from potential vendors over the phone: 57% of C-level executives and nearly 50% of directors/managers respond to sales calls.
But the role of phone calls in lead generation has changed; the old spray-and-pray tactics of long ago no longer work. Instead, phone calls are now most effective in outbound activities that require precise touches.
In this webinar, we’ll share the most effective ways B2B companies can incorporate telemarketing into their sales and marketing mix and how knowing when to and not to call a prospect can give you favorable results and better conversions.
Here’s what you can learn:
- Learn how you can leverage telemarketing to complement your other digital channels in order to generate precise touches.
- Find out when it’s the best time to call your prospects to maximize your conversions
- The proper way of making outbound telemarketing calls in today’s B2B setting
We keep any info you share with us private and confidential. For more on how we process and protect your data, please review Callbox’s Privacy Policy
Smart Plays to Add to Your Customer Acquisition Playbook
- Run a business
- Manage a team of salespeople
- Drive marketing through lead generation
From Intent Signals to Won Deals: How to Leverage Buyer Intent Data from Prospecting to Closing
From Intent Signals to Won Deals: How to Leverage Buyer Intent Data from Prospecting to Closing
Whether you’re already using intent data or still learning about its sales potential, this session covers the steps you need to take when you decide to add intent data to your sales and marketing mix.
Join us and our Creative Director, Charmaine Española, as we share the different ways you can maximize buyer interest signals to help your sales team close more deals faster and to assist your marketing generate more win-ready leads.
The speaker
Charmaine Española is Callbox’s Creative Director. She has more than 14 years of experience in B2B marketing, specializing in content marketing, graphic design, SEO, digital marketing, and brand strategy.
Charmaine oversees Callbox’s content production operations and digital marketing campaigns. She leads the planning and execution of branding initiatives and creative strategy. Charmaine also consults with Callbox’s clients on improving their outbound and inbound sales prospecting strategies.
As Callbox’s Creative Director, Charmaine has implemented a number of programs and campaigns that expanded the company’s reach, enhanced Callbox’s brand, and established the agency’s reputation in the B2B industry.
Here’s what you can learn:
- Learn how to use intent data to create and launch highly targeted demand generation campaigns
- Find and connect with organizations (and contacts) that are most likely to buy
- Create content and messaging that resonate well with prospects with high interest levels
- Personalize your 1:1 sales outreach to engage and convert intent data leads faster
We keep any info you share with us private and confidential. For more on how we process and protect your data, please review Callbox’s Privacy Policy
From Executives to CxOs: How to Reach and Engage Different ABM Buyers
From Executives to CxOs: How to Reach and Engage Different ABM Buyers
ABM is built on personalized, one-on-one connections with the right stakeholders. With today’s buying process involving multiple decision makers, it’s important to equip your team with the data, tools and resources needed to engage different buyers effectively.
Learn more about the 4 key ABM buyers every B2B organization should engage with and how to craft effective sales messages tailored to each contact’s role. This is a must-attend session for anyone looking to take their ABM strategy to the next level.
The speaker
Melody Esteban works closely with the content marketing and client services team of Callbox. Her works include Callbox eBooks, whitepapers, brochures, case studies, and more.
Here’s what you can learn:
- How to identify and profile the different ABM buyers
- How to tailor your messaging and sales process to the needs of different decision-makers
- Actual cold calling scripts and email templates tailored for each buyer persona
We keep any info you share with us private and confidential. For more on how we process and protect your data, please review Callbox’s Privacy Policy
Callbox Spotlight: How A Leading Tech Company Won 8 Deals in 6 Months
Callbox Spotlight How A Leading Tech Company Won 8 Deals in 6 Months
The discussion will delve more on the details of the ABM Lead Generation process that Callbox design for tech companies, and the step by step actions taken to ensure the success of the campaign.
Learn the right marketing tools and strategies that will get you prepped for your next outbound marketing campaign and keep you afloat in the competition.
The speaker
Rona is Callbox’s Events and PR Manager. She’s responsible for drafting high-converting sales and marketing collaterals that help educate the clients in making wise decisions. Prior to her finding a home in the Marketing team, Rona joined several other teams in the company. She conducted new-hire training in the HR & Training Department, generated leads for the Internal Sales group, and mentored the APAC Software & Financial cluster as Production Leader. Her diverse experience honed her product knowledge and skills which she optimizes as usable content for Callbox and its clients.
Mitos Aguadera is a Client Services Manager at Callbox. She has been with the company for more than a decade and has kept the same drive for excellence since her first day until now. Mitos liaises with cross-functional internal teams to ensure key performance indicators execution and achievement and improve the entire customer experience.
Here’s what you can learn:
- Acquire in-depth understanding of the processes used in the ABM Lead Generation campaign that can help win deals
- Learn the best practices that you can apply in managing a lead generation campaign from an outbound marketing expert
- Discover tools and tactics that work best for tech companies in achieving growth
We keep any info you share with us private and confidential. For more on how we process and protect your data, please review Callbox’s Privacy Policy
Draw In Deals With Winning Design: Create Websites, Display Ads, Landing Pages & Brochures That Convert
Draw In Deals With Winning Design Create Websites, Display Ads, Landing Pages & Brochures That Convert
In this webinar, Nikko Guyaban, Callbox’s Senior Graphic Designer, will talk about the best practices of graphic design for business and marketing. He’ll also share some design techniques to apply on your marketing materials so you can create and deliver visual experiences across different channels using the right mediums that resonate well with your ideal customers.
The speaker
Nikko Gabriel Guyaban is Callbox’s Senior Graphic Designer specializing in illustration, web design, and branding. He has been with us for 6 years and closely works with the Creative teams to ensure that all materials produced meet all the company’s brand standard. Nikko not only manages all of the design projects across Callbox’s marketing, sales, and client services, he also introduces new design directions for better visual communication.
Here’s what you can learn:
- Do’s and don’ts of graphic design for business & marketing
- How to convert your prospects through visual storytelling
- Tools and resources to help you produce compelling creatives faster
- Design techniques to apply on your sales and marketing materials
We keep any info you share with us private and confidential. For more on how we process and protect your data, please review Callbox’s Privacy Policy
Callbox Spotlight: How Successful Tech Companies Leverage Outsourced Marketing
Callbox Spotlight
How Successful Tech Companies Leverage Outsourced Marketing
Finding the right marketing tools and strategies that would keep them afloat in the competition, is every tech company’s tough pursuit to success. But, lack of insight on resources and reluctance to options may result otherwise.
The talk will go over some case studies that outline solutions that helped address clients’ pain points, and will share insights on how you can explore the vast opportunity that outsourced marketing offers.
The speaker
Rona is Callbox’s Events and PR Manager. She’s responsible for drafting high-converting sales and marketing collaterals that help educate the clients in making wise decisions. Her diverse experience honed her product knowledge and skills which she optimizes as usable content for Callbox and its clients.
Mitos Aguadera is a Client Services Manager at Callbox. She has been with the company for more than a decade and has kept the same drive for excellence since her first day until now. Mitos liaises with cross-functional internal teams to ensure key performance indicators execution and achievement and improve the entire customer experience.
Here’s what you can learn:
- How outsourced marketing help address tech companies’ pain points
- Expert’s holistic advice and insights on how you can unleash your potentials by doing less
- Learn how to use CTAs that actually move prospects to the next stage of the sales cycle
- How successful tech companies leveraged outsourced marketing and achieved maximum growth
We keep any info you share with us private and confidential. For more on how we process and protect your data, please review Callbox’s Privacy Policy
Award-Winning Lead Gen Agency
