Top Outbound Telemarketing Services in Singapore

While it’s true that technology can start the conversation, only people can earn trust. 

While automation has its place, building a real sales conversation still takes a human voice and the right message at the right time. That’s where outbound telemarketing services are needed to outperform other strategies.

Across Singapore, businesses use outbound calling to reach the right contacts, spark interest, and qualify opportunities. More than just making calls, today’s telemarketing firms execute personalised strategies using trained reps and smart targeting tools.

In this post, we break down the top outbound telemarketing providers in the country. Use this guide to find a partner that knows how to start strong conversations and deliver measurable results.

Why Outbound Telemarketing Still Matters in Singapore

Businesses are always driven by direct conversations. While digital programs attract attention, they rarely offer the same level of engagement as a live call. Outbound telemarketing gives companies the opportunity to speak directly with decision-makers, qualify interest immediately, and influence buying intent on the spot.

Across Singapore, businesses use telemarketing to open doors and build sales momentum. Outbound telemarketing focuses on initiating meaningful conversations that address specific business needs and open the door to qualified opportunities. From scheduling appointments to uncovering hidden opportunities, outbound telemarketing continues to deliver real commercial value.

A well-executed call delivers clear and fast communication. As long as buyers expect relevant and personal contact, outbound telemarketing will remain an important part of sales.

Outbound Telemarketing Program

1. Proactive Outreach

Instead of waiting for leads to come in, telemarketers reach out first. This outbound motion gives businesses control over who they engage, when, and how. It’s a deliberate strategy designed to create pipeline rather than passively hope for it.

Having control over outreach helps when buyers are busy and inboxes are full. A well-timed phone call can get attention when emails are ignored.

2. Clear Targeting

A good contact list is the starting point for success. Telemarketers use clear segments like industry, job role, company size, and location to reach the right people. In a diverse market, the message needs to match the prospect’s situation.

Generic pitches often fall flat, while tailored calls are more likely to get attention.

3. Strategic Scripts

An effective script is part of what makes the best telemarketing campaigns succeed. It provides a clear framework for guiding the conversation, sparking curiosity, addressing pain points, and encouraging genuine dialogue.

In Singapore, where communication tends to be clear and direct, scripts must stay focused, respectful, and results-oriented. Whether speaking to a startup founder or a procurement officer at a large enterprise, clarity matters.

4. Smart Handling of Rejection

Rejection is part of outbound outreach. But skilled telemarketers treat it as feedback rather than a failure. A “no” can offer insight into timing, budget constraints, or objections that can be revisited later.

The most effective teams use every call to gather useful data, refine their pitch, and improve future conversations. In a competitive market like Singapore, that mindset creates long-term wins.

Discover 8 Reasons Why Telemarketing in Singapore Could Be Your Best Move

What to Look for in a Telemarketing Partner

Selecting the right telemarketing firm requires more than just finding someone who can make calls. The right partner aligns with your goals, understands your market, and delivers measurable results. Here’s what to prioritise:

Proven B2B Expertise

A deep understanding of complex sales cycles, multiple decision-makers, and high-value transactions is non-negotiable. Choose a provider with a strong track record in B2B environments and experience working with enterprise-level accounts.

Skilled and Trained Representatives

Your telemarketing partner should be staffed with professionals who can think on their feet, not just read from a script. Reps must be capable of leading consultative conversations, identifying pain points, and moving prospects toward the next step.

Learn how an ICT Company acquired more than a thousand new leads with Callbox

Targeted, Compliant Call Lists

Success starts with the right data. Look for providers that build custom, PDPA-compliant call lists based on your ideal customer profile (ICP). Precision targeting ensures every call has the potential to convert.

Technology-Driven Execution

Efficiency and growth rely on the right technology. The best telemarketing partners connect with your CRM, use AI tools, and track real-time data to improve outreach and results.

Transparent Reporting

You should always know what you’re getting. Expect clear visibility into key performance indicators such as call volumes, connection rates, appointment sets, and lead quality.

Multichannel Support

A strong telemarketing program often works best when integrated into a broader outreach strategy. Look for firms that can coordinate phone efforts with email, LinkedIn, and other channels to increase engagement.

Social Proof and Client Results

Past success speaks volumes. Review testimonials, case studies, and client feedback to assess the provider’s reliability, industry experience, and ability to deliver consistent results.

Top Outbound Telemarketing Services in Singapore

1. Callbox Singapore

Callbox is a top provider of full-service B2B telemarketing services in Singapore and the wider APAC region. Since 2004, the company has used its 20 years of experience and global reach to deliver results.

Callbox stands out for its Account-Based Multi-Channel Lead Management strategy. This approach combines voice, email, chat, web, webinars, and social media to connect with prospects across all major touchpoints.

This hybrid approach blends the expertise of seasoned telemarketing professionals with advanced sales enablement technology, delivering outreach that is both highly targeted and scalable. Each step, from first contact to conversion, focuses on relevance and results.

Areas of expertise:

• Proprietary AI-powered sales platform, SMART Engage
• Multichannel outreach synchronized with live calling
• Industry-tailored telemarketing programs for IT, SaaS, finance, and more
• Dedicated support for lead nurturing, appointment setting, and account-based marketing (ABM)

If you’re looking for performance-driven telemarketing sales leads with enterprise-level scalability, Callbox is a standout choice. You can check here for Callbox Singapore’s success stories.

2. centVoice

centVoice provides telemarketing, telesales, and customer experience services across Southeast Asia. Founded in 2015, the company helps SMEs and mid-sized businesses grow their outbound efforts with fast, cost-effective support.

The team focuses on strong execution and clear results. centVoice runs traditional telemarketing programs with real-time reporting and practical sales insights. Their industry experience helps tailor conversations to each market and buyer type.

Its offerings include: 

• Custom lead qualification and profiling services
• Real-time performance tracking and program analytics
• Experienced team with a deep understanding of local market dynamics

For businesses needing flexible, results-focused outbound support, centVoice offers a reliable and scalable solution.

3. Eagle Outsourcing

Eagle Outsourcing offers outbound telemarketing and business support services for companies across ASEAN. Founded in 2004 in Singapore, the company offers a multilingual team for customer engagement and sales outreach.

The company also supplies staffing support in areas like IT, admin, customer service, and sales. These services help clients improve efficiency, reduce costs, and keep operations running smoothly.

What they provide:

• Custom database development and telemarketing call list building
• B2B appointment setting and event follow-up support
• Post-call reporting and program analytics

Eagle Outsourcing supports both project-based and long-term telemarketing initiatives, offering flexible options suited to different business needs.

4. Scenes City Telesolutions

Scenes City Telesolutions provides telemarketing, telesales, and data verification services for both B2B and B2C clients. The team in Singapore has over 10 years of experience supporting finance, education, and logistics with multilingual voice calls and customer service.

Their lead generation services follow a structured approach, covering prospecting, nurturing, and conversion. Campaigns use a mix of voice calls, email, LinkedIn, social media, and web channels to reach and engage the right prospects.

Service highlights:

• Skilled agents for multilingual programs
• CRM integration and post-call reporting
• Flexible support for both inbound and outbound telemarketing

Scenes City is a good fit for businesses that need voice-based outreach and support for high-volume programs.

5. InCall Systems

InCall Systems provides outbound telemarketing as part of its full range of marketing and customer engagement services. Founded in 2000 in Singapore, the company has over 20 years of experience in lead generation, data management, and customer outreach.

Now part of a publicly listed group, inCall Systems supports both growing companies and large enterprises. Its approach combines account-based strategies, lead qualification, and performance analytics to drive long-term growth.

Key areas of focus:

• Personalised telemarketing outreach with sales alignment
• In-depth analytics on call performance and buyer intent
• Services covering lead nurturing, market research, and reactivation programs

InCall Systems is suited for organisations looking to integrate telemarketing within a broader marketing and customer experience strategy.

Choosing the Right Partner

Choosing the right outbound telemarketing partner isn’t just about volume—it’s about impact. The goal is to turn conversations into qualified opportunities, not just completed calls.

Here are a few questions to guide your selection process:

• Can they tailor outreach strategies to match your sales cycle?
• Do they provide real-time visibility into program performance?
• Are they experienced in your target industry or geographic market?
• How are their call lists built—are they accurate, segmented, and compliant?
• Do they offer end-to-end support, from scripting to scheduling and follow-up?

A good partner works like part of your team and delivers clear results from the start.

Final Thoughts

Outbound telemarketing continues to be a reliable way to generate real engagement. With the right targeting, consistent outreach, and skilled conversations, businesses can build trust and move prospects toward action. A strong multichannel approach also improves results by covering more ground and staying visible across different touchpoints.

When considering a telemarketing partner, look for one with a solid track record and clear examples of success. Effective providers know how to connect with prospects through voice, email, social media, and other channels. It is important to reach potential customers where they spend their time and on the platforms they prefer to use.

Companies such as Callbox, centVoice, and Eagle Outsourcing offer a range of services that can meet different program needs. The right provider knows your market, delivers strong results, and reaches prospects through the right channels.

Consistent, well-run telemarketing keeps your message visible and helps drive long-term growth.