Ongoing ABM Campaign Lifts Potential ARR by $785K for FinTech SaaS Firm
Sales-qualified Leads
181
Marketing-qualified Leads
223
Accounts Touched
4,978
Contacts Per Account
3.3
Industry
Fintech
Location
Singapore
Headquarters
Singapore
Campaign Type
Appointment Setting
Target Location
SG, MY
Target Industries
Manufacturing, Wholesale Trade, Retail Trade
Target Contacts
Procurement Manager, Sourcing Manager, Accounts Receivable Manager, Accounts Payable Manager, Controller, Managing Director, CFO, IT Manager, CIO, CTO
The Client
The Client develops and maintains a cloud-based platform that facilitates supply chain financing transactions. The company primarily targets enterprise-level businesses in a number of industries throughout Southeast Asia.
The Challenge
The Client is a fast-growing Singapore-based FinTech company with more than six years of experience partnering with enterprise businesses in Southeast Asia. The company operates a cloud-based platform that helps large enterprises improve cash flows and tap into a pool of working capital through a full menu of supply chain financing options.
