Case Study
Accounting SaaS Scales Pipeline Growth in Singapore
Client
Software/SaaS
Singapore, Australia, New Zealand, United Kingdom, United States, Canada
HQ: New Zealand and United States
Lead Generation, Appointment Setting
Target Market
Singapore
Small Business, Finance, Accountants and Bookkeepers, Hospitality, Construction
CFOs, Finance Directors, Heads of Accounting, Business Owners, Operations Manager
94
Sales-Qualified Leads
138
Marketing-Qualified Leads
312
New LinkedIn Connections
- Delivered a 6-month ABM and lead generation program for an accounting SaaS provider in Singapore.
- Combined SQL and MQL growth with LinkedIn connection-building across target accounts.
- Strengthened long-term sales engagement through LinkedIn and multi-channel outreach.
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