Case Study
Callbox Drives Sales Meetings for Tech Exhibitor
Client
Cloud and Edge Computing
APAC, EU, Latin America, North America
HQ: California, USA
Lead Generation, Appointment Setting
Target Market
APAC
SaaS, AI, Fintech, Telco, Data Centres, and Edge Infrastructure
CIOs, CTOs, Heads of Infrastructure, IT Directors, Cloud/Edge Architects, Procurement Managers
127
Confirmed Booth Appointments
208
Event Leads Nurtured
69
Sales Appointments Booked
- Successfully executed a 3-month integrated event marketing programme for the exhibitor
- Drove targeted booth traffic and secured pre-booked meetings with key decision-makers
- Enabled rapid post-event lead follow-up, converting exhibit interest into qualified sales conversations across APAC
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