Callbox’s Event Marketing Campaign Secures Attendees for SG Exhibition and Events Giant
The Client
The Client is a leading B2B (business-to-business) information services provider that operates in more than 30 countries around the globe and serves professionals, businesses, and academics. Its services include organizing exhibitions and events, facilitating digital and in-person community-building, delivering data-driven services and intelligence-based products, and giving access to research for specialist customer communities.
The Challenge
For 4 decades, this information services provider and events and exhibition organizer has been raising the standard of the event experience by providing more valuable networking opportunities and high-quality sourcing options.