Download Cold Calling Scripts for MSP Vendors Ebook
Cold Calling Scripts for Managed IT Buyer Personas
MSP providers must engage effectively with a wide range of decision-makers within organizations to secure valuable contracts. With non-IT professionals playing a greater role in tech purchasing decisions, your communication needs to appeal to this growing audience.
Master MSP Outreach with Cold Calling
In this Ebook, you'll discover:
- Key Roles Influencing MSP PurchasesIdentify the job titles and roles that have the greatest impact on MSP purchasing decisions.
- Customized Phone Outreach TacticsAdjust your phone outreach to align with the communication styles and preference of each persona.
- Adapt Value Proposition for Specific PersonasRefine your value proposition to emphasize the benefits and concerns that resonates with each persona.
We wanted to test waters for new geographies and the team generated over 200 leads.
They set up quite a few conversations all of which lead us to believe that the test has favorable results and merits a deeper presence in the region.

RISHIKA MEHROTRA
Chief Marketing Officer
SMOKESCREEN